Privacy policy

PropertyAgent247 is a product of Grey Matter Consulting (Pty) Ltd, registration number 2020/255888/07, a South African company.

The Information Officer is Craig Haupt. Write to hello@propertyagent247.co.za about anything on this page, including a request to see or erase what we hold about you.

There is a second responsible party in most cases, and it is not us. The estate agency you messaged decides what it wants to do with your enquiry. We run the system that carries it. Where the two of us are responsible for different things, this page says which.

You are the reason this policy exists. You did not sign up for anything, you tapped a button on a property advert, and you are now talking to software.

What we hold

Only what the conversation produces. Nothing is bought in, and nothing is taken from anywhere else:

• Your WhatsApp number, and the conversation itself, message by message.
• Your name, if you give it.
• A different number to call you on, and an email address, if you give them.
• What you say about the purchase: a budget range, whether you are paying cash or need a bond, roughly when you want to move, whether you have a place to sell or a lease ending first, and why you are buying.
• Which areas you want, what you must have, and what you will not accept.
• Which listing you asked about, and which agent the enquiry went to.
• A rating the software works out from your answers, which tells the agent how ready you are to buy. It is a sorting aid for them, not a decision about you, and it does not decide anything by itself.

We do not ask for and do not want your identity number, your bank details, your payslip or anything else a bond application needs. If you send one anyway it ends up in the conversation, so please do not.

Why we hold it

To answer you, to work out which agent should call you, to book a viewing, and to give that agent enough to arrive knowing who they are meeting. The agency keeps it as its record of your enquiry.

How to make it stop

Reply STOP and the software stops messaging you. That takes effect immediately and does not need anyone to approve it.

Stopping the messages is not the same as erasing the record. For that, ask the agency, or write to hello@propertyagent247.co.za and we will pass it on.

What erasing actually does

It is not a flag. The principal at the agency triggers it, it cannot be undone, and it destroys:

• Your name, your WhatsApp number, any other number and your email address.
• What you told us about areas, must-haves and deal-breakers.
• Every message in the conversation.
• Your number wherever it appears in our own system logs.

Two things deliberately survive. A dated line saying an enquiry existed and was erased, which is what proves the erasure happened and carries nothing about who you were. And a viewing that was actually booked, because the agency has its own reasons to keep an appointment record.

We hold your name, your work email address, your mobile number and, if the agency uses them, which listings you hold the mandate on. Your email address and a password you choose are how you sign in.

The system records what you did in it: leads you were assigned, viewings you booked, conversations you took over from the software, and changes you made. Your principal can see that. It exists so an agency can answer for how an enquiry was handled, which is most of what we are selling them.

If your agency connects your Google calendar, see Google below. That is the only part of this a person chooses individually rather than the agency choosing for them, and you can disconnect it yourself at any time from your own account page.

We use Vercel Analytics on the public pages, which counts page views without cookies and without building a profile of you. It is why there is no cookie banner on this site: there is nothing to consent to.

It is deliberately not switched on inside the signed-in dashboard, because those web addresses identify an agency and that is not a third party’s business.

These pages also carry a chat widget you can type into without leaving the site. It is run for us by Dex, another Grey Matter product, on its own separate infrastructure, so a message you type into it is held there, not by PropertyAgent247. It is the same reason WhatsApp above gets its own line: a message you send anywhere on this page is handled by whoever is actually running that box.

If you tap through to WhatsApp from here to try the assistant, you are having a real conversation and everything in the buyer section above applies to it.

These are our operators. Each one does a specific job, and none of them is permitted to use your information for their own purposes.

• Meta Platforms carries WhatsApp. Your messages travel through the WhatsApp Business Platform, which is what makes any of this possible, and they hold them under their own terms as well.
• Anthropic provides the language model that writes the replies. The conversation is sent to it in order to produce an answer. It is not used to train their models.
• Supabase hosts the database everything is stored in.
• Vercel hosts and runs the application, and provides the cookieless analytics described above.
• Resend delivers our email: sign-in links, and alerts telling an agent they have a new lead.
• Google is used only where an agent has connected their own Google calendar, so the software can offer viewing times they are actually free for. We ask for the narrowest access that does this job: we can see that an agent is busy at a given hour and we cannot see what they are doing, who it is with, or anything else in their diary. Viewings we book are written to a calendar this application creates, not to their personal one.

This product does not use Voyage AI, Groq, Cal.com or Paystack. If you have read a Grey Matter Consulting policy naming those, it was describing different software.

The operators above are international companies and your information is processed outside South Africa in the course of their work. POPIA allows this where the recipient is bound by rules giving comparable protection, which is the basis we rely on: each of them is engaged under written terms that hold them to a standard substantially similar to POPIA and stop them using your information for anything other than what we asked.

Plainly, so that nobody reads a promise we are not keeping: nothing here is deleted on a timer. An enquiry stays for as long as the agency is our client, because it is their record of a person who contacted them, and it goes when it is erased on request.

If we introduce automatic deletion after a set period, this page will say so on the day it starts working and not before.

Every agency’s information is separated from every other agency’s. Signing in needs a password you chose, and repeated wrong guesses lock the account. The whole site is served over an encrypted connection. Inbound WhatsApp traffic is checked to prove it genuinely came from Meta before we act on it.

If personal information is ever compromised, POPIA requires us to notify the Information Regulator and the people affected, and we will.

Under POPIA you may:

• Ask what we hold about you, and get a copy.
• Have it corrected if it is wrong, or erased.
• Object to us using it.
• Tell us to stop sending you messages, which reply STOP does immediately.
• Complain, without asking us first.

Start at hello@propertyagent247.co.za. We do not charge for this and we will answer within a reasonable time.

You can go straight to the Information Regulator. You do not need our permission.

• Information Regulator (South Africa)
• Woodmead North Office Park, 54 Maxwell Drive, Woodmead, Johannesburg, 2191
• Complaints: POPIAComplaints@inforegulator.org.za
• General enquiries: enquiries@inforegulator.org.za
• inforegulator.org.za

If this policy changes the date at the top changes with it. Where a change affects what happens to information we already hold, we will tell the agencies using the product rather than relying on anyone re-reading this page.